Join us at MAXXI B.A.S.E. (the research center of the MAXXI Museum in Rome) on April 29th 2014, at 6:00pm, in the Sala Graziella Lonardi Buontempo (via Guido Reni 4A, Rome) for a conversation on Transmedia Narratives, Design Fiction and the ways in which the idea of World Building can radically transform our perception of reality, and the effects of this practice on Design in the era of Communication, Information and Knowledge.
The event is organised together with the Master of Public & Exhibit Design at “La Sapienza” University in Rome, and the Department of Education of the MAXXI National Museum for the Arts of the XXI century.
Transmedia Narratives at MAXXI: download the official press release (Italian)
The conversation will be introduced by Margherita Guccione, the Director of MAXXI Architecture.
Then Cecilia Cecchini (Professor at the Faculty of Architecture of “La Sapienza” University in Rome, and Director of the Master in Exhibit & Public Design) will introduce the theme, as it has been used in the Master to construct a non-conventional communication approach to create “a Simulacrum for the Garbage Patch State”, based on Cristina Finucci‘s artwork The Grabage Patch State.
At this point the conversation will begin, with Salvatore Iaconesi (Art is Open Source, professor, artist, designer, hacker), Oriana Persico (Art is Open Source, professor, artist, communication scientist), Andrea Natella (Kook Artgency, journalist, writer and non-conventional communication expert) and Corrado Peperoni (“La Sapienza University of Rome, expert in cross-media communication), who will explore the theme, moving across Transmedia Narratives, Design Fiction, World Building, Simulacra, Language, Communication and Perception, using the videos and images from world-wide known projects to dig into the possibilities, opportunities and challenges opened up by all these practices.